Tiger Airways signed a strategic cargo partnership agreement with the GSSA. Under this partnership, ECS will represent and market Tiger’s cargo space on its fleet of A320 aircraft.
This allows Tiger to achieve a cost-effective presence in a market without having to maintain its own sales force or dedicated premises.
In July 2011, Tiger made its first stride into the air cargo distribution business. With an additional 24 new A320s to be delivered by 2015, Tiger is looking to grow its cargo operations.
“We thank the Tiger management for selecting ECS as their strategic partner, and we are delighted to be of service to Tiger,” U. Nadarajah, CEO of ECS Asia Pacific, said. “Tiger has an extensive network, both in terms of service and geographical dimension. As the network will still be growing with the expansion of the fleet size, there will be good potential for cargo growth.”
The partnership begins July 1 and will be effective for three years.
“Our cargo operations are steadily becoming a healthy source of revenue,” Ho Yuen Sang, managing director of Tiger Airways Singapore, said. “Since we commenced cargo operations, our network has grown from 12 destinations to over 50 destinations today, and our fleet is expected to grow to 53 aircraft by 2015. This partnership with ECS Group is hence a timely and strategic step for us towards achieving route profitability as we strive to improve cargo capacity utilization through a collaborative effort across our networks.”