Brandon Fried

Brandon Fried

Contributing Editor, U.S. Airforwarders Association

Brandon Fried was appointed to serve as the Executive Director of the Airforwarders Association in November 2005. Brandon has more than 38 years of experience in the air freight industry. He started his career as a sales representative in Los Angeles. He then moved to Washington, D.C. where he began, owned and operated the Washington office of a global freight forwarder specializing in time definite air cargo transportation. He also writes a monthly column, the Forwarder's Forum for Air Cargo World Magazine.

Hitting the wall: Tariffs may bring a premature end to the cargo boom

Air cargo volumes over the past year achieved levels not seen in more than a decade as surging global economies fueled demand and reinvigorated the need for speed. Retailers and manufacturers seem to have been the prime users as increased business brought about by the e-commerce megatrend created the need for fast product delivery. Now, […]

Trucking woes may be a window of opportunity for airfreight

After several years of tepid industry performance, the American freight forwarder is finally reaping the benefits of sustained global economic growth. Driven, in part, by e-commerce-related activity, the industry sees volumes continuing to grow throughout the upcoming year. But with this kind fortune comes the challenge of tight truck capacity constraints, making it difficult for […]

What will ELDs do to the noble profession of truck driving?

One of the biggest thrills I remember when I was a kid was leaning against the back-seat rear window of my father’s Pontiac Bonneville and gesturing to oncoming truckers to blow their air horns. Once heard, the glee throughout the car was contagious, not only because of the rig’s loud roar but also the impressive […]

A ‘New NAFTA’ could lead to angry Canadian neighbors

To most Americans, Canadians are perceived to be chronically polite and kind. But recently, a decision by the U.S. International Trade Commission defeating the Trump administration’s attempt to impose duties of almost 300 percent on imported jets made by a Canadian manufacturer may be the cause for some uncharacteristic celebratory behavior. The decision may have […]

A glimpse into the future of forwarding – through a cloudy crystal

If forecasting is the art of predicting what will be, and later explaining why it didn’t happen, then this may be as clear a glimpse of the future as we’re going to get. Freight transportation performance last year turned out to be one of the best in almost a decade, resulting from many factors, including […]

Automation must always come with a human touch

Technology’s imprint on our industry over the past 50 years has enabled profound automation advances that are likely to continue their march of progress over the decades to come. Whereas in the past we saw technology as a tool to accomplish a task, many now see automation as an end unto itself, but this may […]

Elbow room: Alerting governments about the airport space crunch

Airport consultants say that if you’ve seen one airport, you’ve seen… one airport. In other words, not all airports are alike, and each one possesses its unique challenges. But recently, during a regional outreach event sponsored by the Airforwarders Association and hosted by the Seattle Tacoma International Airport, audience members confronted a standard issue they […]

Infrastructure issue bridges gap between forwarders, integrators

A decade-old major highway bridge collapse in Minneapolis still serves as a deadly reminder of the price our nation pays for lack of transportation infrastructure investment. The incident, which happened without warning over the Mississippi River on Aug. 1, 2007, took the lives of 13 people and injured 145 more during the evening rush-hour commute. […]

Security question for forwarders heats up on Capitol Hill

Two certainties exist about Washington in the summer that are undeniable. First, the stifling July heat and humidity affecting our nation’s capital are legendary and second, lawmakers traditionally work at a heated pace to pass legislation in time for the August Congressional recess during which most, if not all, leave town for cooler climes. Part […]

The nose knows: Why we need more canine detection for cargo

Our family St. Bernard, Lacey, is one of the friendliest dogs you will ever come across, despite her impressive size and physical strength. She loves people and has a keen sense of smell, especially for food. Her excellent olfactory sense makes Lacey the best detector of the errant morsels that find their way from the […]

Disruption, adaptation no stranger to forwarding business

Disruption is nothing new to the air forwarding industry, as I recently learned from a friend who just celebrated 50 years in the business. When asked about today’s disruptors, he chuckled and started rattling off a litany of examples. We now accept most of them as the norm, but when they were first introduced, they […]

Automation cannot replace forwarder specialization

The forwarding industry is experiencing a significant amount of criticism these days for its apparent failure to jump on the digital transformation bandwagon. As the online ordering craze gives rise to global e-commerce, small- and large-volume shippers wonder if their forwarders can meet the challenges of shipping across borders, making rapid quotes, responding immediately, and […]

Swamp draining can lead to unintended consequences

The new U.S. President’s promise to “drain the swamp” is a euphemism for clearing out the layers of federal bureaucracy found in Washington, D.C. Given that the city itself was built in a fairly swampy geographic region, where city developers faced the challenge of eradicating mosquitoes from the moisture-laden land in the region, many see […]
Page 2 of 4«1234 »