China's '11.11' event called the biggest shopping day of all time

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China’s ‘11.11’ event called the biggest shopping day of all time

Nina Chamlou
November 12, 2018
E-Commerce, Logistics, News, Subscriber Only Content, Technology

Yesterday, Alibaba’s busiest shopping event of the year, “11.11,” – formerly knowns as Singles’ Day – made history in both revenues and order volume as the biggest shopping event of all time, according to tallies by its logistics network, Cainiao. The promotion raked in US$30.8 billion in gross merchandise volume (GMV) – a 27 percent […]

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